Jan 27, 2021
Kyle McCann is the digital marketing manager at Canyon Bicycles USA. In this episode, we talk about his winding career path from sport fishing, to Facebook, to Canyon. He shares about the lessons he's learned personally and professionally along the way.
We talk about passion behind your work, niching vs being...
Jan 20, 2021
The Social Dilemma is a Netflix documentary "...that explores the dangerous human impact of social networking with tech experts sounding the alarm on their own creations." The film has been a popular hit and has motivated people to delete social media, turn off phone notifications, and has prompted many to re-evaluate...
Jan 13, 2021
Mustang Survival's iconic seahorse logo is a common sight on the water. For years, Mustang has worked in the commercial marine industry supplying life-saving PFD's and float coats. Recently however they've made a pivot to the recreation industry bringing their experience, heritage, and technical skills honed...
Jan 6, 2021
In this episode, Amanda Goad from BoldBrew shares about the importance of having a brand voice.
She discusses how to make one, how to use it but also how to let it evolve as your company evolves. Now more than ever, companies are being scrutinized with everything they say. Having a clear brand voice ensures that...