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Backcountry Marketing

Mar 31, 2021

If you're a freelancer in the outdoor industry, chances are you've asked yourself the following questions:

How do I turn my passion into a business?

How do I charge?

How do I position myself?

How do I conquer my inner critic?


In this episode, we're changing up the focus a bit. We've talked with agencies and brands a...

Mar 24, 2021

Like many business start-ups, Kansas Sartin saw a need and decided to fill that need. PAKMULE was created to provide cargo storage in the form of a rugged, hitch-mounted system.


In this episode, Kansas shares the background of his company, where they're going, and how they use customer feedback to understand pain...

Mar 17, 2021

PR is changing. We all know this and in fact, we did an episode on it with Chris Dickey in Season 1 Episode 13.


In this episode, we dive deeper into how PR is changing. I sit down with Cory Van Auken from Darby Communications to try and understand how PR and Digital Marketing can work together. We talk briefly about...

Mar 10, 2021

In this episode, I'm joined by Peter Williams and Spencer Houser, two of the three co-founders from Super Pacific.


Super Pacific is a truck bed camper company based out of Portland that was born out of the challenges of getting their families outside. Many of us wish we could buy a sprinter, build it out, and just hit...

Mar 3, 2021

In this episode, filmmakers Sean Slobodan and Shandi Kano join me to discuss their latest, award-winning, documentary film "Forever is Now."


"Forever is Now" recently won the "People's Choice Award" at Vancouver International Mountain Film Festival. This is a film about ten people who are Zion National Park’s...